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Podcasting
PLUS - an exploding niche and a ripe business opportunity
Happy Sunday,
This week we're bringing you a business idea that is essentially low hanging fruit.
It’s in a category that has been on a 20 year growth trend and we believe to be evergreen which makes for a sustainable business category.
Let’s get into it…
Evergreen Niche: Podcasting
Most of you are likely familiar with podcasting.
Podcasting is long form audio-only content that typically lives on Spotify, Apple Podcasts, YouTube and a multitude of other platforms.
This niche has been growing for over 20 years!
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/70dc2a0e-3ade-4b5d-b78f-b3512325cde9/Screen_Shot_2023-04-07_at_12.49.15_PM.png)
Google Trends: Podcast growth over the last 20 years
![](https://media.beehiiv.com/cdn-cgi/image/format=auto,onerror=redirect/uploads/publication/logo/1f3c50eb-659b-4ec3-b6cc-3b03f584b96d/thumb_poderly_copy_2.png)
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