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AI Video - Exploding Idea
PLUS - an exploding idea and future business ideas
Happy Sunday,
This week we’re getting into an exploding idea that will likely disrupt an industry. The last time we saw something like this happen was in the music industry.
Now let’s get into it…
In this week's Exploding Ideas
This weeks exploding idea: AI Video
New business ideas: 3 AI Video businesses you can start
👉Want access to the Ideas Database? Click here (link).
Read time: 4 min 05
Exploding Idea: AI Video
Earlier this month, OpenAI announced Sora AI, a cutting-edge video creation tool with potential to revolutionize the film industry.
Following its recent demonstration, Sora captured widespread attention due to its capability to generate long videos (over 30 seconds) and seamless continuity.
Competitors like Stability AI had already pushed into AI video generation, but their results were limited by short video durations (few seconds) and extreme lack of continuity between frames.
Previously AI video was near unusable, now it’s hitting an inflection point - getting closer than ever to production-grade.
The introduction of Sora has spurred intense speculation regarding its potential impact on Hollywood and video creation.
Tyler Perry, a renowned movie producer and billionaire, was so impressed by Sora's demonstration that he decided to pause his $800 million studio expansion plans.
Perry, who has already incorporated AI in two unreleased films, sees no further need for physical sets, opting instead to utilize AI from the comfort of an office.
Additionally, YouTube's CEO Neal Mohan emphasized the platform's commitment to AI-assisted content creation in his "4 Big Bets for 2024" letter, where he mentioned the launch of a free AI-powered video editing app.
Mohan's vision is to transform creators into "next-generation content studios," highlighting the diminishing barriers to producing high-quality video content.
This shift is indicative of both the opportunities and headwinds that face technological advancements in the entertainment industry.
This is reminiscent of the transformations seen in the music industry with the advent of affordable production equipment, democratized distribution (Napster/internet), and platforms like TikTok and YouTube.
The potential of AI in video production is massive and there will be financial opportunities.
They key is to detach from the way the industry used to work, and find new efficient ways where it will work better - and help democratize and lower the barrier to access.
This strategy is what shifted the power from major music labels and infrastructure to technology providers like Spotify and Ableton.
Finding these opportunities in film will have massive growth tailwinds.
Learn how to monetize this trend in the Deep Dive (link here)
What did you think of this idea? |
Business Idea #1
Name: VisualizeIt
Industry: Video Production and Content Creation
Problem: The surge in demand for AI-generated video content, as evidenced by the recent advancements and interest in technologies like OpenAI's Sora AI, highlights a significant gap in the market for accessible, user-friendly tools that cater to the needs of small to medium-sized content creators. These creators often lack the technical expertise and resources to leverage advanced AI video creation technologies, leaving a vast potential for high-quality, AI-assisted video content untapped.
Solution: VisualizeIt offers a streamlined, intuitive platform that simplifies the process of creating AI-generated videos for content creators, marketers, and small business owners. By focusing on user-friendly interfaces and pre-designed templates, it enables users to produce high-quality video content with minimal effort and technical know-how. The platform integrates AI-driven video editing, scripting, and production tools, making it possible to create engaging and professional videos with just a few clicks.
Business Idea #2
Name: VoxCut Pro
Industry: Mobile App Development for Video Editing
Problem: Video editing, particularly for content creators on the go, remains a cumbersome process that requires significant time and often sophisticated software. Traditional video editing tools are not always intuitive, especially for those with minimal editing experience. Additionally, the need to manually scrub through video timelines to make precise cuts or edits based on specific spoken words or phrases can be incredibly time-consuming. This challenge is particularly acute for creators who produce long-form content, interviews, or instructional videos and aim to repurpose this content for platforms requiring shorter formats.
Solution: VoxCut Pro is an innovative iPhone app designed to streamline the video editing process by utilizing AI for voice-to-text transcription, allowing users to edit their videos directly through the transcript. This technology enables content creators to quickly locate and cut specific sections of video by simply editing the text, making the video editing process as easy as editing a document. The app also includes AI-driven features such as automatic noise reduction, voice leveling, and smart fill (to remove unwanted pauses or filler words), significantly enhancing the quality and professionalism of the final video content with minimal effort.
Business Idea #3
Name: Content Remix Studio
Industry: Digital Content Creation and Social Media Marketing
Problem: Content creators and digital marketers often struggle to maximize the reach and lifespan of their original content across various platforms due to the time-consuming nature of repurposing content for different formats and audiences. This challenge is compounded by the need to maintain engagement across multiple social media channels, each with its own content preferences and audience expectations. The result is a significant amount of valuable content underutilized and limited in its ability to capture wider audiences.
Solution: Content Remix Studio offers a specialized service designed to extend the value of existing content by expertly recutting and reediting it into microcontent tailored for a variety of social media platforms. Operating on a monthly retainer model, the studio works closely with content creators, brands, and marketers to transform single pieces of content into multiple, platform-specific pieces, including short videos for TikTok, Instagram reels, YouTube shorts, tweets, and LinkedIn posts. By leveraging advanced editing tools and a deep understanding of social media trends, "Content Remix Studio" ensures that each piece of microcontent is optimized for engagement and reach.